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Profit Margin Calculator: Gross Margin & Markup

Work out your gross profit, margin and markup from revenue and costs.

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Profit margin and markup example

With revenue of ₹1,000 and cost of ₹600, gross profit is ₹400. Gross margin is ₹400 ÷ ₹1,000 = 40%. Markup is ₹400 ÷ ₹600 ≈ 66.7%.

Gross margin uses revenue as the denominator. Markup uses cost. Use the same currency and time period for both inputs.

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How it works

Margin divides gross profit by revenue. Markup divides gross profit by cost. A zero cost has no defined markup.

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